We are super excited to announce Fitchburg Cycles as a new club supporter. The shop is providing us with a start/end location for rides twice a month as well as in store discounts for club members. Fitchburg Cycles is also lending the club space for future workshops and clinics.
Owner Edwin Benet has spent his life in the cycling industry and works to create a welcoming space for all who want to ride. He, along with his wife and kids, opened the shop nearly three years ago and aimed to make the space warm and inviting. With its bright green walls, handmade wooden displays, and large bike themed paintings (all created by his wife Mary Benet Treleven) the space is unlike any other shop in the area. Customers are offered free coffee, tea, or hot chocolate while they browse or wait for service repairs. Not to mention there’s always free treats for humans and pets alike at the front counter.
Fitchburg Cycles carries bikes from brands Giant, Liv, Momentum, Linus, Cannondale, and Borealis. The Liv brand is a dedicated women’s line of bicycles from the parent company, Giant bicycles. One of the largest and most revered women’s bike brands in the world.
Accessory lines from Pearl Izumi, Bell, Giro, Cat Eye, Topeak, Continental, Yakima, Thule, Saris, Brooks, Light & Motion, Knog, Blackburn, kryptonite, GU, Tifosi, Feedback Sports, Park Tool, Fizik, and Selle Royale offer a range of products that are well known by customers and trusted by Edwin and his staff alike. Benet stresses the importance of carrying products that are made well, have a good reputation, and he refuses to carry brands or products that he himself wouldn’t use.
We look forward to calling Fitchburg Cycles our home shop for the 2016 season! A huge thanks goes out to everyone at Fitchburg Cycles for opening their doors to us and supporting women’s cycling.
For more information on rides, please check our ride info page.
*full disclosure: club manager Cassandra works for the shop. She does not, however have any financial gain by promoting the shop or its products and services.
The Wisconsin Bicycle Federation is hosting the Wisconsin Bike Summit on Saturday, May 21st 2016. The Summit is being held at UW-LaCrosse in cooperation with the Midwest Active Transportation Conference (taking place May 20th).
Details on presenters and panels to be announced at a later time. Please check the Wisconsin Bike Fed website (www.bfw.org) or Facebook page for more details.
Please click here for information on where to sign up to attend.
Women & Bicycles is a new program coordinated through the Wisconsin Bike Fed and supported by Mayo Clinic Health System, in an effort to bring more women to bicycling as riders, leaders, and advocates.
We’ve reached out to our network of women and ask for volunteers to serve as Roll Models to encourage women to try riding who may not be riding for one reason or another. Women across Wisconsin are volunteering as Roll Models, offering gatherings in the formats of meetups, workshops, and group rides.
In La Crosse, rides, social conversations, and workshops have been successful. We have focused on new riders, creating events that will encourage everyone to feel welcome. Women enjoy learning from each other. The Fix a Flat Clinics have been very fruitful. We look forward to offering a basic maintenance clinic soon.
Cassandra Habel shares her enthusiasm in Madison and talks about her adventures.
The Women & Bicycles program has been off to a wonderful start in Madison! When approached to be a representative, I wanted to develop a cohesive way to bring together all of these fabulous resources we have in our city for women to get involved with cycling. Team Luna Chix have been around for roughly 6 years hosting no drop bike rides, clinics, and special events for women in Madison. I of course wanted to enlist their help and as well as the help of the existing Bike Fed staffers in the Madison office. My website/company, Spoke Haven, has also been a big part of promoting the program.
Together we have put together a monthly, hands on fix a flat clinic that is hosted at the Bike Fed’s office here in town. We’ve also promoted a monthly Taco Tuesday ride that happens the first Tuesday of the month. It’s a wonderful social ride for all levels of riders and allows us to not only get to know each other, but we also discuss ways for us to branch out, reach new riders, and talk about issues such as infrastructure projects that affect us as local cyclists.
We’ve recently launched a Facebook page dedicated to the Madison division of Women & Bicycles that allows us to share upcoming events, photos, and allows for women to openly discuss all aspects of cycling.
For our rides and events, we utilize the website Meetup.com. This allows us to keep track of event attendance, announce upcoming events that get automatically e-mail blasted to members, and allows us to have more control over who is attending rides. Our job is to great a safe, healthy, and positive riding experience for women. Having the ability to control who gains ride info for our events is key in making sure we can maintain that environment. Not that we don’t love the special men in our lives, we just want to make sure all women identified individuals know they can be a part of this unique group and just be themselves.
Another added benefit to the Women & Bicycles program is offering ride buddies for ladies who have interest in events such as charity rides or special ride events. So far this year we’ve had a group at the Bike for Boys & Girls Club ride, Ride 2 Recovery, Bike MS, the ACT Ride, Ride the Drive, and we’ll also have some ladies at the upcoming Chocolate Chase as well as the famed Tyranena Oktoberfest bike ride. So many women have said they would participate in these events more if they actually had a friend to ride with!
So far my work with the program has been really fun and fulfilling. I can’t wait to offer more workshops, training clinics, and special events for the ladies this winter. We’re also looking to continue to grow next year reaching more riders and offering up more ride options and opportunities for women to get on bikes!
In Oceola,The St. Croix Valley Region, Wendi Lindenmuth has enjoyed the network of women she has created. She has inspired women to ride together on mountain bikes, road bikes, share social conversations, join workshops, and inspired women to work on advocacy efforts. Wendi is overwhelmed by the number of women who appreciate been connected to other women who ride bicycles.
If you are looking for a group to join, check and see if there is a group close to you. Stay tuned, we will be expanding our program next year.