9th Annual Saris Gala for the Wisconsin Bike Federation


The Saris Gala is a long running tradition in the Madison area. Each year the event draws roughly 600 attendees and volunteers to raise money for the Wisconsin Bike Fed. In all honesty this is probably the largest fundraiser of its kind in the entire US for a state run bicycle advocacy group and I’m proud to be a part of it.

Full disclosure, I work for one of the sponsors, so my opinion may be a little biased, but this event is a ton of fun. I encourage anyone in the Madison area (or in the state of  Wisconsin for that matter) to attend. There’s great food, beer, mixed drinks, coffee, and goodies you get with your ticket purchase. Not to mention not one but 3 silent auctions and one quite entertaining live auction.

There’s going to be over $60,000 retail of donated products, gift cards, trips, and bikes up for grabs at this event. All sorts of things that bike nerds would max out credit cards over. I’m one of the members of the silent auction committee and I’ve had to tell myself not to bring the big card out for the event just because there are so many awesome items to bid on!

Our major sponsors are listed on the poster above but to give an idea the following companies have donated to us: Planet Bike, Specialized, Giant, Trek, Portland Design Works, Donkey Boxx, Topeak, Slime, KHS, Bern, Nutcase, Park Tool, Peddle Pub tours, Civia, Quality Bike Parts (QBP), Eagle’s Nest Outfitters (ENO), Patagonia, People For Bikes, Wisconsin Bike Fed, Haro, Hayes, Answer, Sun Ringle, Selle An-Atomica, Fyxation, Scout Bags, Adam’s trail-a-bike, REI/Novara, Ben’s Cycle, Wheel & Sprocket (also a major sponsor), Shine United (major sponsor), Hotel Red, Majestic Theater, Old Fashioned, Brasserie V, B Cycles, Forward Theater, Underground Food Collective, Ladies Rock Camp Madison, Road ID, Twin Six, Banjo Brothers, SE Bikes, Fuji, Garmin, Sram, Timex, Cycle Ops, Saris, Enve, Zipp, UW Madison Badger’s sports, Sock Guy, Princeton Tec, Cognition Caps, Giordana, Sugoi, All City, Public Bikes, Revolution Cycles, We Are All Mechanics, Polar Bottles, Kryptonite, Ironweed, CatEye, Bike Wisconsin, Speed Cycling, Bombay Bicycle Club, Tour of America’s Dairyland, Race the Lake, Berbee Derby, Williamson Bike Works, Co-Motion, Boulder’s Climbing Gym, Bar Mitts, Adventure Cycling Association, Action Bicycles, Just Coffee, Crank Daddy’s, Blue Heron Cycling, Road Holland, Mike’s Mix, Mountain Hardwear, Leki, Fleet Feet, Brooks, Industry 9, Art Peddler, Draft Cyclery, Capital Fitness, Bar Mitts, Osprey Packs, Pacific Cycles…the list goes on and on!

My team and I have worked really hard putting this event together and we plan on using all the money raised from this event to hire a full time Madison designated Bike Fed member. Madison is a fantastic cycling city, but we still have a long way to go before we become a Platinum level bike city.

I’m asking everyone to please spread the word. If you love the idea of this event and want to contribute, please visit http://www.sarisgala.org or http://www.bfw.org for more info on how to donate to the Bike Fed.

One of my main goals with opening Spoke Haven is to be greatly involved in advocacy efforts. There are many shops in our city, but none who really take the time and effort to work closely with the Fed and other groups. That needs to change, big time. If we don’t have places to ride, we don’t have customers to buy bikes!

Thanks for reading.